AI-powered marketing built for electrical contractors
TradesForce understands panel upgrades, EV charger demand, and the residential-commercial balance
so your marketing captures the right mix of work at the right margins.
Why electrical contractors switch
Stop losing high-value electrical jobs to better-marketed competitors
The electrical market is shifting fast with EV adoption, panel upgrades, and smart home demand. Generic marketing can't keep up with these category-level changes. TradesForce can.
Generic agencies
- Residential and commercial leads get lumped together with no way to allocate budget by job type.
- Licensing and certification advantages are invisible in your ads and landing pages.
- Panel upgrade and EV charger demand is growing but your campaigns don't target these searches.
- No insight into which services generate the highest margins from your marketing spend.
- Agency reports show lead volume but never connect to completed electrical jobs.
- Competitors with worse reviews outrank you because they invest more in local SEO.
TradesForce for electrical
- Separate campaigns for residential, commercial, and industrial electrical work.
- Licensing, bonding, and certification badges featured prominently across all ads and pages.
- Dedicated EV charger installation campaigns targeting new EV owners and builders.
- Margin-aware optimization that prioritizes the services driving the most profit per job.
- Revenue attribution tied to your FSM data so every completed job maps to a campaign.
- Local SEO and map pack strategy that keeps you visible for every service you offer.
Marketing capabilities built for electrical
Every feature is designed around how electrical contractors win bids, book jobs, and grow their business.
EV charger installation marketing
Capture the growing wave of EV charger demand with campaigns targeting new EV owners, home builders, and commercial property managers. Content covers Level 2 vs. Level 3, permitting, and utility rebates.
Panel upgrade campaigns
Target homeowners searching for panel upgrades, electrical capacity issues, and code compliance. Landing pages explain the process, timelines, and financing options that drive conversions.
Commercial electrical lead gen
Reach general contractors, property managers, and facility operators with dedicated campaigns for commercial electrical services, tenant improvements, and new construction.
Safety certification visibility
Showcase your licenses, insurance, bonding, and safety certifications across every ad, landing page, and directory listing. Build trust before prospects ever pick up the phone.
Smart home and lighting campaigns
Dedicated campaigns for smart home wiring, lighting design, and home automation that position your company as the go-to expert for modern electrical upgrades.
Builder and GC relationship marketing
Targeted outreach and retargeting campaigns aimed at general contractors and builders who need reliable electrical subcontractors for residential and commercial projects.
Everything your electrical company needs to grow
No add-ons, no upsells. Every TradesForce electrical plan includes these capabilities from day one.
How it works
From sign-up to fully autonomous marketing in under 30 days.
- 01
Connect your systems
Link your FSM, phone system, and ad accounts. TradesForce analyzes your job history, service mix, and close rates to understand which services and areas are most profitable.
- 02
Launch your campaigns
AI builds separate campaign structures for residential, commercial, and specialty services like EV chargers and panel upgrades. Each gets its own budget, bidding, and creative.
- 03
Optimize continuously
Completed jobs and invoice data flow back into the system. TradesForce adjusts bids, budgets, and ad copy based on which campaigns are generating the highest revenue per dollar spent.
- 04
Scale what works
As the system identifies your best-performing services and territories, it increases investment automatically while testing new growth opportunities in adjacent areas.
See what TradesForce can do for your business
Experience how AI agents can run your marketing, evolve your website, and drive more booked jobs without manual work.